Over the last year, consumer behavior has changed dramatically because of lockdowns and social distancing brought on by the pandemic. Now, as we fully embrace our new normal, there’s a reason for businesses of [...]
Since the start of the COVID-19 pandemic, consumers have been shifting their daily lives to keep up with the new normal. In terms of their digital consumption, they’re looking for brands to find creative [...]
User-generated content (UGC) has been a social media recommendation for brands for quite a few years now, and the importance of this type of content has gone up tremendously in 2020 - and will [...]
This year has been unprecedented, and it’s challenging to predict what might happen next. However, some clear social media trends have been emerging! If there’s one thing we know for sure, it’s that COVID-19 [...]
Creating engaging social media content is a big part of any brand’s social media strategy, but just posting to your social channels isn’t enough to keep users around! One of the best things about [...]
It’s no secret that analyzing your social media performance on an ongoing basis plays a significant role in the success of your business’s digital presence. A strategic, easy to read social media report is key [...]
Facebook has released new guidelines in the Help Center that are meant to help you understand the kinds of content they recommend to others and provide context on why some types of content aren’t included [...]
You may think of Pinterest as the social media destination for finding recipes, great DIYs, and other inspirational content, but the platform has significantly evolved over the last few years. Now, over 367 million people [...]
If you’ve come across a funny video on social media recently, chances are, it originated and went viral on TikTok.If you’re not yet familiar with the platform, it’s a short-form video-sharing app that allows creators [...]
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