A recent court ruling is shining a spotlight on something people have been debating for years: are social media platforms actually designed to be addictive? A Los Angeles jury just weighed in and basically said [...]
In 2026, social platforms like Instagram, YouTube, and TikTok function as research engines where homeowners discover outdoor living contractors. About 28% of home improvement purchases are influenced by social media. Outdoor living businesses that structure [...]
It’s been 142 days since the TikTok sell-off bill passed, and the app is still very much alive in the U.S., at least for now. To jog your memory of the ongoing events, last year, [...]
Algorithm changes are on the horizon for X, as the platform shifts to prioritize “informational and entertaining” content. This update from Elon Musk and his team is in alignment with trends we have been seeing [...]
It’s been an eventful week in the world of social media. TikTok faced a 14-hour ban in the United States from January 18th to 19th, leaving its future uncertain. While the app has since returned, [...]
For brands, marketers, creators, and users alike, social media has been a wonderful tool to promote external links to promote content, drive website traffic, or share news. Now, however, some platforms are deprioritizing or restricting [...]
Google’s Antitrust Battle: Could Search & Advertising Face a Breakup? The U.S. Department of Justice (DOJ) is taking a firm stance against Google, alleging it has maintained an illegal monopoly in search and search advertising. [...]
A new report detailing social media trends for 2024 was recently released, highlighting key shifts in video engagement across major platforms. With data drawn from over 11 billion videos created by 28 million content creators, [...]
Instagram Explores New Feature for Collaborative Posting to Inspire Engagement Instagram is currently testing a new feature that allows users to contribute their own images and videos to an already existing post. This exciting addition [...]
Instagram Tests UGC Sharing Tool to Help Brands Source Content User Generated Content, better known as UGC, is unique and brand-centric content generated by consumers and shared through various channels, such as social media. UGC [...]
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