How to Make the Most of Your Instagram DMs
How to Make the Most of Your Instagram DMs As a small business, keeping in touch with your audience on social media is important for building brand loyalty and generating sales. To steer you on [...]
Instagram Adds Lead Forms on Business Profiles, Providing an Easy Win for Growing Brands
Instagram Adds Lead Forms on Business Profiles, Providing an Easy Win for Growing Brands Instagram provides a powerful way for businesses to engage with their target audience, build brand recognition and increase sales. With its [...]
Key Areas of Focus for Instagram in 2023: What You Need to Know
Key Areas of Focus for Instagram in 2023: What You Need to Know Instagram went through its fair share of ups and downs in 2022. While the platform suffered criticism for copying TikTok and making [...]
How To Set Up Shops And Product Tags On Instagram To Reach Shoppers
How To Set Up Shops And Product Tags On Instagram To Reach Shoppers The holiday shopping season is just around the corner - have you started mapping out how you plan to reach consumers this [...]
Instagram Stories Might Be Changing: How This Could Impact Your Content Strategy
Instagram Stories Might Be Changing: How This Could Impact Your Content Strategy Has Instagram Stories been a large part of your content strategy? If you said yes, you are going to want to read this. [...]
Instagram’s Ranking Algorithm Is Shifting To Focus On Original Content: What That Means For Your Business
Instagram's Ranking Algorithm Is Shifting To Focus On Original Content: What That Means For Your Business Instagram's chief, Adam Mosseri, recently announced that the platform is changing how it ranks content, prioritizing original content. According [...]
Everything You Need to Know About Instagram’s New Professional Dashboard
New year, new Instagram offerings for businesses and creators! The platform recently announced its Professional Dashboard, a central destination to track performance, find professional tools, and discover helpful educational information. In the announcement blog [...]
How Your Business Can Take Advantage of Instagram’s New Keyword Search Feature
In late 2020, Instagram announced an update to its search functionally that gives users the ability to search for specific keywords within the app. Exciting news, this update is now live! Until this point, [...]
How to Take Advantage of Instagram Stories and Story Ads to Drive Results
Over the last few years, Instagram Stories has become a must-use content format for brands. Stats show that Stories usage has overtaken in-feed content, making it the prime posting and engagement option for [...]
Everything You Need to Know About Instagram’s Latest Functionality – ‘Reels’
This past week, Instagram announced that it’s TikTok-like functionality, ’Reels,’ is now available in 50 regions, including the US, in addition to the 4 where it was already available.Per Instagram: Reels invites you to create fun [...]
