Google Ads and Small Businesses: What BBstone Can Do For You
As we’ve mentioned in a previous blog post, Google Ads has proven to become an effective way to generate more traffic to your site. In fact, it’s one of the most effective methods of [...]
Small Businesses and Digital Marketing Tax Deductions: What You Need to Know
As a small business owner, you are likely familiar with tax deductions like mileage and business supplies, but did you know that there are essential digital marketing expenses that qualify too? Marketing your brand [...]
Optimizing Your Website: Why Your Business Needs a Monthly SEO Program
As a business owner or employee, you’ve probably heard the term Search Engine Optimization (SEO) before. At a high level, this is the practice of increasing the quantity and quality of traffic to your [...]
The Antitrust Lawsuits Against Facebook: What You Need to Know
On December 9th, news broke that the Federal Trade Commission and 48 state attorneys general filed two separate antitrust lawsuits against the social media giant, Facebook. These parties claim that the social network has [...]
A Look Ahead: Social Media Trends You Need to Know for 2021
This year has been unprecedented, and it’s challenging to predict what might happen next. However, some clear social media trends have been emerging! If there’s one thing we know for sure, it’s that COVID-19 [...]
No Strategy is an Island: Why You Can’t Rely on Social Media Alone for Your Marketing Strategy
You may have read the title of this blog and felt confused because you have seen how powerful social media marketing can be for your brand’s growth. You are not wrong in thinking this! Social [...]
Don’t Sweat the Small Stuff: Why You Should Focus on Quarterly (Not Weekly or Even Monthly) Social Media Data
It’s no secret that analyzing your social media performance on an ongoing basis plays a significant role in the success of your business’s digital presence. A strategic, easy to read social media report is key [...]
What You Need to Know About Facebook’s New Recommendation Guidelines
Facebook has released new guidelines in the Help Center that are meant to help you understand the kinds of content they recommend to others and provide context on why some types of content aren’t included [...]
What’s Going on with TikTok? Everything We Know.
Is the clock really ticking on one of the world’s most popular social media platforms? It seems possibly so. Last week, The White House issued an Executive Order stating that TikTok will be banned in [...]
Everything You Need to Know About Instagram’s Latest Functionality – ‘Reels’
This past week, Instagram announced that it’s TikTok-like functionality, ’Reels,’ is now available in 50 regions, including the US, in addition to the 4 where it was already available.Per Instagram: Reels invites you to create fun [...]
