If you use Facebook to send people to your website, blog, online store, or other outside content, there’s a potential new change worth keeping an eye on. Some Facebook Pages are now seeing a notice [...]
We looked up 534 businesses across the Outdoor Living Group on Google Maps. The strongest profile carries 1,677 reviews. Eighty-three have none at all. What we looked at We searched Google Maps across the Outdoor [...]
Generating leads is only the beginning. Learn why faster follow-up, smarter automation, and a more effective sales response process can turn more inquiries into customers. There is a moment in almost every marketing meeting when [...]
If you run a small business, you probably already know that getting customers to post about you on social media is a great thing. Someone shares a picture of their backyard after you installed an [...]
Summer’s not over just yet, but the holiday shopping season is already creeping in. According to a new post from Meta, most gift buying begins before November, so people are out there browsing and saving [...]
Facebook can generate high-quality leads for outdoor living contractors by putting visually compelling projects in front of homeowners who fit the right market, building demand before they search, and giving interested prospects an easy path [...]
Why Social Media Is the New Front Door for Contractors For home improvement contractors, social media has become a digital front door to the business. Before homeowners call, request an estimate, or visit a showroom, [...]
Google’s making a change to how Local Services Ads (LSAs) are managed, and if you run a home improvement business or any kind of local service company, it’s something worth knowing about. Starting in August, [...]
Pinterest is one of those social media platforms that doesn't usually make the same headlines as Instagram, TikTok, or Facebook, but the company recently rolled out something that’s making marketers stop and take a closer [...]
Today's homeowners choose an outdoor living contractor long before they make the first phone call. They compare reviews, browse project photos, visit company websites, check Google Business Profiles, and increasingly use AI tools like ChatGPT [...]
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